"Kinda Good" is a site that explores the lighter side of volleyball. In 2007 I made some Youtube videos with my friends which took off "virally" and from there we built a website and social media campaign cataloging our every move. Our character "Danny Kinda" (portrayed by me) became a cult hero in the volleyball community. We launched an apparel store and sold high-quality apparel designed for volleyers.

Design, Art Direction, Social Media: Dan Madden